Do more with Affinity integration

Zams can access core Affinity data including contact profiles, organization details, timelines, and employee data associated with those accounts. This allows your team to layer outreach and automation on top of meaningful relationship insights. Whether you're managing enterprise deals or complex account hierarchies, Zams ensures your communication stays contextually accurate and timely.

The connection is established using your Affinity API key. Once authenticated, Zams begins syncing relationship and contact data securely. No engineering effort is required. Sales and RevOps teams can complete the integration within minutes, enabling immediate workflow deployment tied to Affinity activity without writing any code.

Zams can push structured Affinity data directly into your data warehouse, providing a unified layer of relationship insights alongside sales metrics, forecasts, and rep activity. This creates alignment between your CRM, pipeline activity, and business intelligence systems without the friction of manual exports or third-party scripts.

Zams continuously monitors for changes to employee data within Affinity. When updates occur new hires, role changes, or removals your corresponding workflows adjust automatically. This removes the burden of maintaining contact accuracy across systems and helps your reps stay connected to the right decision-makers throughout long sales cycles.

Zams connects directly with Affinity to sync contact and company records, allowing your sales workflows to operate on live relationship intelligence. Every interaction, update, and note captured in Affinity can be used within Zams to trigger workflows, populate templates, and streamline account management. This keeps sales execution tightly aligned with real-time activity across your pipeline without adding manual admin.